Authentic Consumer Videos for Smeg UK

Authenticity is a key consumer trends for social content in 2025

Consumers are increasingly influenced by their peers rather than highly produced branded content. This new video format takes advantage of this trend, delivering authentic consumer interactions, reactions, and recommendations of your products.

Filmed at your stores, or pop-up events, we will collate positive and engaging consumer experiences into videos for placement on social media and your website, offering emotive and authentic touchpoint throughout the customer journey.

The videos can also be turned into interactive videos, enabling website users to link to your online store and convert into customers with greatly reduced friction