Our story

Our founder, Gillan Williams, an award winning marketer and film producer, is passionate about storytelling. He believes that good marketing is about communicating that your products and services solve your audience’s problems, telling your story in a way that makes your target audience emote with your mission, identifying with your brand so much, that they want to buy into it and assign it to their own identity, as a user of your service.

Whilst working as a brand manager in London finance industry, he realised most brands were struggling with communicating with their audiences in a meaningful way, and rather than focusing on one client, it would be better to help other businesses tell their stories. So he founded Clarity Video, a production company focused on helping clients achieve their business goals by understanding their brand and audience, producing video content specifically targeted for that purpose.

In less than one year, Clarity went from working with small businesses right up to multinational brands, delivering content from engaging social videos, branded content, short series, testimonial videos, event coverage, and several podcasts.

Every business and project is unique, we spend our time crafting the right video content for your brand, so you can tell your story in meaningful way that builds your audience. 

Why Clarity?

Because it represents our approach – clear and transparent. 

We understand the importance of audience targeted and brand aligned content.

Before we consider the creative solutions for your campaign, we want to understand your business, branding, and customers. Only then can we deliver the right video content for your business goals, crafted to ensure maximum brand retention.

All videos are delivered in the correct format for your requirements – social media, website, email, or broadcast.

With a wealth of experience across many industry sectors and verticals, including finance, heath & beauty, hospitality, lifestyle, retail, tourism, action sports, and apparel, for both corporate and SME clients, you can be assured our content is the right solution for your business.